A business ecosystem is comprised of several devices, software applications, data formats, and services, which creates difficulty in interoperability. Businesses are looking for integration tools to produce unified functionality within business ecosystems. In business terms, integration is referred to as a process of bringing together two or more software or systems to create a collaborative unit. Integration facilitates information sharing between the connected systems. Irrespective of industry, software, or system integration can be applied to nearly every business aspect or department where multiple systems, databases, or devices exist and need to be connected.
Likewise, Salesforce Integration is the process of combining Salesforce CRM and third-party Cloud applications or with other enterprise systems such as ERP or SaaS applications. It is API-led integration with which Salesforce data can improve analytics, provide customers with better services, and reduce inadequacies. It helps business leaders to have insights for decision making. Along with the management and employees, customers also can access and request the information they need whenever they require with the help of system integrations.
Companies are investing more in strategic inventiveness, such as integration. Having a better understanding of this emerging need, MuleSoft offers organizations the help to rapidly change and innovate by providing connect of numerous applications, data, and devices. Possessing control over MuleSoft, Salesforce offers its customers more data to accelerate their innovations.
Information is shared between the connected systems with the help of this integration. This integration solution can come in many forms, whether be it requesting information from a website, internal employee systems sending and receiving information, or connecting customer data from the sale system to CRM to automate recommendations.
According to 69% of Service Leaders in the world, a single customer view can provide more cross-sell and upsell opportunities. It means customer service can be treated as a revenue generator. Without this customer view and real insights, it is difficult for organizations to deliver the quality experiences their customers are expecting from them. 70% of service agents are not able to find all the information they need at a single location while doing their job.
Here we can see the need for integration, integration to third-party systems, and applications. These integrations help differentiate your service and accomplish a comprehensive view of your customer that your organization needs.
API-led Connectivity, a MuleSoft approach, offers a platform for connecting and exposing assets. With the help of this platform, we can create an application network, a seamless framework of data, devices, and applications- all connected through reusable APIs. All these reusable APIs can be utilized to integrate other external systems easily.
An integration tool that works across the enterprise and is also cost-effective, easily manageable, and future proof, can be challenging to secure. MuleSoft is not merely a single purpose integration tool. It not only fulfills all the requirements as mentioned above but also provides a complete integration platform that can be accessed through a single interface.
The organizations are becoming ‘the one’ by connecting their best of the systems, devices, applications, and services within. It takes more than a tool to integrate the entire enterprise. Anypoint Platform by MuleSoft is the next generation integration platform. It is a robust integration platform that consists of several valuable products and offers the connectivity organizations need to level up their games. This platform provides tools to create APIs to get data from disparate systems, convert it into a process, or deliver an experience to the end-user. It helps organizations to coordinate all the data and automate transactions between Sales Cloud, ERP, and other systems. This enables the connected sales experience that grows sales productivity.
API Anypoint Platform Approach Integration with Mulesoft includes :
MuleSoft’s Anypoint Platform offers a rich set of features that enable you to build out an event-driven architecture – without changing the code base of your existing applications. It can listen or publish to any of the Salesforce provided events, as well as connect to any other system.
As your Experienced Salesforce Partner, we at Bolt Today have experts who understand your Integration requirements and help you to connect your Salesforce with MuleSoft.
Contact us to learn more about Bolt Today’s pipeline and CRM solutions.